Our Manifesto

Based on Ellen McArther Foundation’s Circular Economy definition. We approach all design, materials & product selections with these 3 principles. A circular economy is based on the principles of designing out waste and pollution. Keeping products and materials in use, and regenerating natural systems. 

1. Redesign

Design out waste and pollution

2. Reuse

Keep products & materials in use

3. Regenerate

Regenerate natural systems

Redesign

Design out waste & pollution

Design products using materials that can be reused, recycled, or composted. Design is key to the first principle of circular economy, ‘design out waste and pollution.’ The reality is that most things today are still designed for the linear model. We need to consider waste and pollution as design flaws rather than inevitable by-products of the things we make. This means that almost everything needs to be redesigned in accordance with the principles of circular economy. By changing our mindset and harnessing new materials and technology, we can ensure they’re not created in the first place.

Source: Ellen McArthur Foundation

1.

2.

Reuse

Keep products and materials in use

This means to reuse, repair, remanufacture, or refurbish. Keep products in circulation, so they don’t end up in landfill. Extend product life. Create borrow systems. Recycle. Recraft. Get creative.

Products that resist damage and wear, or retain their emotional appeal are able to be used and reused multiple times, potentially by many different users. In some cases, objects may become even more valuable through repair, as is the case in the Japanese art of Kintsugi.

Regenerate

Regenerate Natural Systems

Regenerative agriculture, inspired by natural processes:

  • returns organic matter to the land and environment, enhancing soil health
  • replaces harmful chemical fertilisers by using organic fertilisation
  • switches pesticides for a natural pest and disease management system

Source: Ellen Mc Arther Foundation

By sourcing organic natural-fiber textiles such as hemp, flax, and cotton from farmers and mills in neighboring countries, Singapore designers can reduce their carbon footprint & ensure that our environment’s natural systems remain in harmony.

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Join our Community

Be a part of our community network of scientist, designers, innovators, activists, entrepreneurs, NGOs, mills & loom groups & artisans.